What You Need to Know about Google’s Mobile-First Update

It’s coming soon… At least this time, Google told you. With most updates, you have no clue they’re hitting. Then, all of a sudden, you realize your rankings have tanked. What happened? Usually a Google update. But Google’s made no secret of this one. Its Mobile-First update will happen. And it’s going to be a […]

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Why The SEO Data You See is Wrong

Data-driven? Everyone is. …But what data are you looking at? That determines how well you do going forward. And unfortunately, another problem is that even when you have a super-smart SEO on your side, they’re still working from flawed, imprecise data. Because, it’s impossible to pull accurate data in many cases. For example, Google used […]

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Google Analytics Now Allows You to Ask a Question to Get Data

Ever stare at Google Analytics helplessly…wondering how you’re going to get the data you need? Or, do you see the data you want, but aren’t really sure how to understand it? Google’s revamped Analytics a little to help out people who aren’t complete data nerds. Google’s addressed this concern by allowing you to ask a […]

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What Your URL Structure Needs to Be For the Best Search Rankings

SEO can be an awfully detailed and nit-picky science from time-to-time. If you have an anal-retentive SEO, hold onto them with all your might. Because, just a few letters can sometimes be the difference between ranking highly…or somewhere on the second page. With your URLs, they have a specific science to follow. It’s not like […]

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How to Write Amazing Headlines That Drive More Clicks and Higher Rankings

The headline…it gets overlooked a lot. But, it’s the first thing that gets noticed about your website. If users are in search, they see that big blue headline first. If they’re actually on your website, it’s the first thing they see at the top of your web page. Your headline determines whether searchers click through […]

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How To Drive Traffic from YouTube to Your Website

For whatever reason, YouTube floats under the radar when it comes to driving traffic to your website. You don’t need 100,000 or more views to get a significant number of customers. And it’s one of the levelest social media channels out there because it doesn’t take a lot of work to get thousands of views. […]

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