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SEO isn’t easy. Nope. Not at all. Especially today. And it’s not going to get any easier. Plus, it’s changed dramatically from what it used to be 5 years ago. Take a look at some of the top questions and answers about SEO in 2017 below: Is SEO right for my SMB? Maybe. Maybe not. […]
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How many ads do you get bombarded by on a daily basis? Can you even count? And these days, websites want to send push notifications too. Your Android smartphone offers suggested notifications from Google. It’s impossible to really get away from advertising. So what makes internet ads work? Here are several things: Consistent Messaging Throughout […]
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As good as the Internet has become, the truth is web pages last forever. Theoretically, they can be found in any year – even though Google pushes the bad pages down its search rankings. So, bad SEO advice can stay on the web for the rest of eternity. Then, what used to be great SEO […]
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If you’ve read our blog for a while, you’ve heard us trumpet the value of video marketing. It simply works. But what about video marketing works? It’s not that you simply shoot a video and your customers pay attention to it because you have a video. That’s not enough to make a huge difference. Here’s […]
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As frustrating as keeping up with Google can sometimes be, or as strange as some of their standards may seem, they’ve done a lot to clean up the web. Today, content-heavy websites with interesting, useful information make it to the top of the search engine rankings (most of the time). Compare that to the early […]
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Google makes the overwhelming majority of its revenue from its Adwords PPC advertising. No other revenue stream even comes close. So of course, they’ll pay the most attention to it out of all their various services. They have investors watching their earnings, and they don’t want to report those earnings aren’t meeting expectations. That […]
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