3 Tips to Generate More Qualified Sales Leads from Your Website

Get all the leads you want from your website? …Or would you like more? Truth be told, no company’s website does a perfect job of driving new leads to their sales team. Even if you have an excellent website, new techniques and creative approaches always come on the radar. When it comes to websites, your […]

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5 Tips for Creating High-Converting PPC Ads

“Extra! Extra! Read all about it!” …You remember how the cliché newspaper boy from the 1920s would shout that to get attention. And then he’d hand out a newspaper with an exciting title in big, bold, black letters you couldn’t possibly miss. You shouldn’t necessarily capitalize like that with your PPC ads. But the general […]

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How to Stand Out on Social Media in 2018

Doesn’t it seem like Twitter and Facebook are bloated with people screaming their political opinions? If you get that feeling, you’re not alone.  As a small or local business, how do you stand out on social media in 2018, without doing something outrageous and making a complete fool of yourself? Well, you can absolutely win […]

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Where to Focus Your SEO Efforts in 2018

If you do any regular reading on SEO, you notice the barrage of posts predicting what changes will come. That’s nice. …But it doesn’t actually help you decide what to do. That’s because it focuses on what might happen. So that means those things might also not happen. Instead of getting caught up in the […]

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Why Your SEO Strategy Isn’t Working

It’s your worst nightmare as a small business owner. You finish a long and arduous search for a SEO company you trust. You shell out thousands of dollars per month for 6-12 months. …And nothing. In fact, you don’t even hear the sound of crickets. You’d love to because that at least means something happens. […]

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Why You Should Care About Google Increasing the Length of META Descriptions

Look, unless you’re an SEO expert, you probably think something like this isn’t a big deal: Yeah, you get another 2 lines of text or so in Google’s search results. So what? Well, even though this doesn’t improve your search rankings even the slightest bit, it’s a huge deal. In the past, the typical META […]

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